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    PublicEye.com Breaks English-Centric E-Commerce Barrier as the Leading Online Merchant Rating company is First to Offer Services in Spanish

    Los Angeles, CA. -- October 2,1999 -- ePublicEye.com, the largest aggregator of customer satisfaction data on small to mid sized Internet companies, announced today that it will be providing its popular e-merchant monitoring and rating services in Spanish.The service will fill two compelling needs; helping Internet merchants build trust with Spanish speaking consumers, and assisting Internet shoppers who primarily speak Spanish to find reliable online merchants.

    This service's primary focus is directed toward adding confidence to the Spanish speaking population's purchasing decisions on the Web and stimulating the inclusion of Spanish speaking merchants into e-commerce. Though there are a number of established services available to help build trust and confidence between Internet consumers and merchants, English is a requirement for use. However, the segment of the US population that speaks Spanish as their primary language is estimated at over 30 million, with an estimated buying power of $383 billion. "We are apparently the first in our segment to realize that the 'E' in e-commerce does not stand for English," says Errol Smith, co-founder of ePublicEye.com. "In 1996 we pioneered the concept of e-merchant rating and we are now proud to be the first to venture into this new frontier as we seek to fill the needs of this important slice of Internet economy. There is a Huge vacuum here" says Smith.

    The service allows subscribing merchants to be monitored 24 hours a day for reliability and customer satisfaction. With the site fully translated, Spanish speaking Internet shoppers can now view, consumer generated, reliability ratings that measure merchant performance in key areas , including management accessibility, safety of payment process, reliability of advertising claims, on-time delivery, customer support, refund policy, privacy practices, and comparative prices. "Independent merchant rating has become a key component of building trust between online consumers and merchants. This was a mammoth project for us , but we believe that our new services will be pivotal in converting more Spanish speaking Internet browsers into buyers," said William Clinkscales director of the project.

    About ePublicEye.com:

    Since 1996 ePublicEye.com: has maintained a focus on building confidence between consumers and small to mid-sized Internet merchants. Pioneers in the use of consumer feedback to promote safer e-commerce, ePublicEye.com: the largest aggregator of customer satisfaction data in this market segment, trusted by over 7,500 small to mid-sized merchants to continually survey their customers. As a result, ePublicEye.com:is uniquely positioned to support the expanding roll of Spanish speaking community in the e-commerce revolution.

    For more information contact: William Clinkscales at 800/409-6476, wms@epubliceye.com or visit Public Eye at http://spanish.epubliceye.com


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